Communication campaign with future cacao farmers

Following this strategy, which was started in 2012, the Compañía Nacional de Chocolates has been developing a communication campaign that aims to inform cacao farmers about friendly practices for cacao farming through a free text message. In 2017 alone, 368,986 text messages were sent to 7,975 farmers.

To learn more about this campaign, send a free text message from your phone to 87703 with the word CNCH (available only in Colombia).